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Case Study: Pipeline Packaging Adds Value with Decoration for Smaller Packaging Orders

As a manufacturer of specialty chemical sealants, Rectorseal has a wide variety of packaging needs. The company sells an assortment of industrial chemical products, which means Rectorseal regularly needs both large and small orders of bottles, caps, pails, and other types of packaging.


While Rectorseal often has substantial packaging needs, value shouldn’t be limited to large orders. Rectorseal needed a packaging partner that could accommodate special packaging needs for smaller orders. Let’s break down how Pipeline Packaging was able to provide Rectorseal with added value regardless of their order quantity.

A steel pail for a global paint and coatings manufacturer.

The Challenge

Rectorseal purchases packaging from various distributors. Unfortunately, some distributors only provide key services if Rectorseal meets certain order minimums. This exact scenario occurred when Rectorseal approached their distributor about decoration services for smaller quantities of packaging.


What Rectorseal needed was a partner that could apply decorated sleeve labels to industrial round gallons used primarily for cleaning products. This service would reduce Rectorseal’s operational costs and free up their own labor. Unfortunately, the distributor would only sleeve these bottles for larger orders. This minimum order requirement posed problems for any of Rectorseal’s smaller runs or any miscellaneous orders.


The refusal to sleeve these bottles meant that Rectorseal had to turn to another supplier for help. Pipeline had done business with Rectorseal for years on other projects, so the company felt comfortable approaching Pipeline about a solution to provide sleeving services for smaller quantities of packaging.

The Solution

While some distributors limit key capabilities to larger orders, Pipeline was able to accommodate Rectorseal’s decorating needs. Custom packaging assembly and decoration is one of Pipeline’s core services, so we worked with Rectorseal to identify a sleeving solution that streamlined their processes.


The solution for Rectorseal was simple – send smaller orders of industrial round gallons to the Pipeline facility so that our in-house packaging assembly team applies the sleeves for them. Once this tedious, time-consuming process is complete, Pipeline ships the finished packaging back to Rectorseal. This process not only saves Rectorseal’s team from completing this repetitive job, but also frees the company to focus on other tasks that will help them grow their business.

The Results

In the end, Pipeline solved a key pain point that another distributor wouldn’t. Now Rectorseal doesn’t have to worry about decorating services for their packaging regardless of order size, ensuring that they receive the same added value for all their packaging.


Are you looking for a packaging distributor that offers the services and customer support you deserve? Check out our available packaging products online or contact us today to talk to one of our experts today about your packaging needs.

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